# Briggs Analytics

> Briggs Analytics introduces US business owners to the buyers that license company records. Buyers pay $10K to $1M+ for a scrubbed copy of how a company runs (support tickets, job files, code, finance close). Owners keep the company, the customers and the files. Briggs Analytics is not a buyer, never receives data, and is paid a referral fee by the buyer only when the company signs. Based in Philadelphia, PA. Contact: bristol@briggsanalytics.com.

## Key facts
- Who pays: about a dozen buyers in six types (enterprise buyers, a buyer built for small operators, a fast-paying marketplace, shut-down specialists, code buyers, a multi-lab platform). Briggs Analytics does not name the buyers it introduces companies to.
- Published payouts to the company: $10K to $300K for shut-down companies of any size; $100K to $1M+ for operating companies with roughly 20 or more people and 3+ years of records. Two enterprise buyers publish $383K to $897K for a 100-person company with 10 years of records. Every company, any size or situation, gets checked.
- Fastest payment: within 7 days of records passing review at one marketplace. Shut-down specialists close in 2 to 4 weeks.
- Never included: customer names and contact lists, payment and bank details, health records, anything a customer contract restricts, anything the owner has not approved.
- Briggs Analytics is paid a referral fee by the buyer only when the company signs. The amount is not published. Owners never pay.

## Pages
- [Home](https://briggsanalytics.com/): what we do
- [Estimate](https://briggsanalytics.com/estimate): ten-question estimate of what a company's records could get
- [How it works](https://briggsanalytics.com/how-it-works): four steps, who pays what and when, how records are protected
- [Who's buying](https://briggsanalytics.com/buyers): every buyer type, what it publishes, who it wants
- [Shutting down](https://briggsanalytics.com/shutting-down)
- [Retiring or selling](https://briggsanalytics.com/retiring-or-selling)
- [Still running](https://briggsanalytics.com/still-running)
- [What qualifies](https://briggsanalytics.com/what-qualifies): which records buyers pay for, by system and industry, and what is never included
- [What is your company's data worth, by industry](https://briggsanalytics.com/worth)
- [Which of your systems are worth money](https://briggsanalytics.com/systems)
- [Pricing](https://briggsanalytics.com/pricing): owners pay nothing; the buyer pays a referral fee when the company signs
- [Security](https://briggsanalytics.com/security): what Briggs Analytics holds and never holds; what every buyer commits to
- [For advisors](https://briggsanalytics.com/advisors): accountants, lawyers, M&A advisors receive half of what Briggs Analytics receives
- [About](https://briggsanalytics.com/about)
- [Disclosures](https://briggsanalytics.com/disclosures)

## Articles
- [How much is my company's data worth?](https://briggsanalytics.com/blog-how-much-is-my-companys-data-worth)
- [Who buys business data, and what do they pay?](https://briggsanalytics.com/blog-who-buys-business-data)
- [Can I license my company's records if I'm shutting down?](https://briggsanalytics.com/blog-license-records-when-shutting-down)
- [Will my customers' information be exposed?](https://briggsanalytics.com/blog-will-my-customers-information-be-exposed)

## Guides
- [Every public AI data licensing deal, with sources](https://briggsanalytics.com/ai-data-licensing-deals)
- [Can I sell my customer database?](https://briggsanalytics.com/can-i-sell-my-customer-database)
- [Is it legal to sell company data?](https://briggsanalytics.com/is-it-legal-to-sell-company-data)
- [What is data licensing?](https://briggsanalytics.com/what-is-data-licensing)
- [Exclusive or non-exclusive data license: which pays more?](https://briggsanalytics.com/exclusive-vs-non-exclusive-data-license)
- [What do AI companies do with business data?](https://briggsanalytics.com/what-ai-companies-do-with-business-data)
- [How long does it take to get paid for company data?](https://briggsanalytics.com/how-long-does-it-take-to-get-paid)
- [How do I sell my startup's data after shutting down?](https://briggsanalytics.com/sell-startup-data-after-shutdown)
- [How do I prepare my company's data for licensing?](https://briggsanalytics.com/how-to-prepare-company-data-for-sale)
- [How do accountants, lawyers and M&A advisors get paid for data licensing introductions?](https://briggsanalytics.com/data-licensing-for-advisors)
- [What happens to your company's data when the business closes?](https://briggsanalytics.com/what-happens-to-company-data-when-a-business-closes)
- [Do AI companies buy data from small businesses?](https://briggsanalytics.com/do-ai-companies-buy-data-from-small-businesses)
- [How to value business data: the four factors buyers actually use](https://briggsanalytics.com/how-to-value-business-data)
- [Licensing your data vs selling the business: what is the difference?](https://briggsanalytics.com/licensing-company-data-vs-selling-the-business)
- [What is de-identification, and does it actually protect my customers?](https://briggsanalytics.com/what-is-de-identification)
- [What a data license agreement looks like, clause by clause](https://briggsanalytics.com/what-a-data-license-agreement-looks-like)
- [Can I license the same company data twice?](https://briggsanalytics.com/can-i-license-the-same-company-data-twice)
- [Does licensing my company's data hurt the sale price of the business?](https://briggsanalytics.com/does-licensing-data-hurt-company-sale-price)
- [What AI buyers reject, and why](https://briggsanalytics.com/what-ai-buyers-reject-and-why)
- [How AI buyers review your company's data before making an offer](https://briggsanalytics.com/how-ai-buyers-review-company-data)
- [Glossary: 30 data licensing terms in plain English](https://briggsanalytics.com/glossary)
- [Pricing: owners pay nothing; how Briggs Analytics is paid](https://briggsanalytics.com/pricing) (machine-readable: https://briggsanalytics.com/pricing.md)

## What a company's data is worth, by industry (typical 40-person company, 8 to 15 years of records; our estimate from published buyer figures)
- [All industries](https://briggsanalytics.com/worth)
- [What is a software company's data worth?](https://briggsanalytics.com/software-saas-data-worth): $180,000 to $440,000
- [What is an MSP's data worth?](https://briggsanalytics.com/it-services-msp-data-worth): $170,000 to $410,000
- [What is a mortgage company's data worth?](https://briggsanalytics.com/mortgage-lending-data-worth): $180,000 to $420,000
- [What is an insurance agency's data worth?](https://briggsanalytics.com/insurance-agency-data-worth): $170,000 to $400,000
- [What is a law firm's data worth?](https://briggsanalytics.com/law-firm-data-worth): $160,000 to $380,000
- [What is an accounting firm's data worth?](https://briggsanalytics.com/accounting-cpa-data-worth): $160,000 to $380,000
- [What is a consulting firm's data worth?](https://briggsanalytics.com/consulting-data-worth): $160,000 to $380,000
- [What is a roofing company's data worth?](https://briggsanalytics.com/roofing-data-worth): $150,000 to $360,000
- [What is an HVAC company's data worth?](https://briggsanalytics.com/hvac-data-worth): $150,000 to $360,000
- [What is a plumbing or electrical company's data worth?](https://briggsanalytics.com/plumbing-electrical-data-worth): $140,000 to $330,000
- [What is a construction company's data worth?](https://briggsanalytics.com/general-contractor-data-worth): $150,000 to $360,000
- [What is a logistics company's data worth?](https://briggsanalytics.com/logistics-3pl-data-worth): $150,000 to $350,000
- [What is a trucking company's data worth?](https://briggsanalytics.com/trucking-data-worth): $130,000 to $320,000
- [What is a manufacturing company's data worth?](https://briggsanalytics.com/manufacturing-data-worth): $140,000 to $330,000
- [What is a distribution company's data worth?](https://briggsanalytics.com/wholesale-distribution-data-worth): $140,000 to $340,000
- [What is a staffing firm's data worth?](https://briggsanalytics.com/staffing-recruiting-data-worth): $150,000 to $370,000
- [What is a call center's data worth?](https://briggsanalytics.com/bpo-call-center-data-worth): $150,000 to $360,000
- [What is a marketing agency's data worth?](https://briggsanalytics.com/marketing-agency-data-worth): $140,000 to $330,000
- [What is a property management company's data worth?](https://briggsanalytics.com/property-management-data-worth): $130,000 to $320,000
- [What is a real estate brokerage's data worth?](https://briggsanalytics.com/real-estate-brokerage-data-worth): $120,000 to $290,000
- [What is a medical practice's data worth?](https://briggsanalytics.com/medical-dental-practice-data-worth): $120,000 to $290,000
- [What is a restaurant group's data worth?](https://briggsanalytics.com/restaurants-hospitality-data-worth): $120,000 to $290,000
- [What is an e-commerce company's data worth?](https://briggsanalytics.com/ecommerce-data-worth): $140,000 to $330,000
- [What is an architecture or engineering firm's data worth?](https://briggsanalytics.com/architecture-engineering-data-worth): $150,000 to $360,000

## Which systems are worth money (what the export contains, why buyers want it, how to export it, what is removed)
- [All systems](https://briggsanalytics.com/systems)
- [Is your Slack history worth money?](https://briggsanalytics.com/slack-data): highest demand, named by 4 of 12 buyers
- [Is your Microsoft Teams history worth money?](https://briggsanalytics.com/microsoft-teams-data): high demand, named by 2 of 12 buyers
- [Is your Gmail and Google Workspace history worth money?](https://briggsanalytics.com/gmail-google-workspace-data): high demand, named by 4 of 12 buyers
- [Is your Outlook and SharePoint history worth money?](https://briggsanalytics.com/outlook-sharepoint-data): high demand, named by 3 of 12 buyers
- [Is your GitHub repository worth money?](https://briggsanalytics.com/github-data): fastest to cash, named by 5 of 12 buyers
- [Is your Jira history worth money?](https://briggsanalytics.com/jira-data): high demand, named by 4 of 12 buyers
- [Is your Asana or Monday history worth money?](https://briggsanalytics.com/asana-monday-data): medium demand, named by 2 of 12 buyers
- [Is your Zendesk history worth money?](https://briggsanalytics.com/zendesk-data): highest demand, named by 4 of 12 buyers
- [Is your Intercom history worth money?](https://briggsanalytics.com/intercom-data): high demand, named by 4 of 12 buyers
- [Is your ServiceNow or ConnectWise history worth money?](https://briggsanalytics.com/servicenow-data): high demand, named by 2 of 12 buyers
- [Is your Salesforce data worth money?](https://briggsanalytics.com/salesforce-data): high demand, named by 3 of 12 buyers
- [Is your HubSpot data worth money?](https://briggsanalytics.com/hubspot-data): high demand, named by 4 of 12 buyers
- [Is your QuickBooks history worth money?](https://briggsanalytics.com/quickbooks-data): high demand, named by 3 of 12 buyers
- [Is your NetSuite or Epicor ERP data worth money?](https://briggsanalytics.com/netsuite-data): high demand, named by 2 of 12 buyers
- [Is your ServiceTitan history worth money?](https://briggsanalytics.com/servicetitan-data): high demand, named by 3 of 12 buyers
- [Is your Jobber history worth money?](https://briggsanalytics.com/jobber-data): medium demand, named by 3 of 12 buyers
- [Is your Procore history worth money?](https://briggsanalytics.com/procore-data): high demand, named by 3 of 12 buyers
- [Is your Clio history worth money?](https://briggsanalytics.com/clio-data): high demand, named by 2 of 12 buyers
- [Is your Encompass data worth money?](https://briggsanalytics.com/encompass-data): highest demand, named by 2 of 12 buyers
- [Is your Applied Epic data worth money?](https://briggsanalytics.com/applied-epic-data): high demand, named by 2 of 12 buyers

## Buyer types (facts from each buyer, checked October 7, 2026; buyers are described by type, not named)
- [Every buyer type, what it publishes, who it wants](https://briggsanalytics.com/buyers)

## Key definitions
- Data license: Permission to use a copy of records under agreed terms, for a fee, while the owner keeps the originals. The structure every buyer in this market uses.
- Non-exclusive license: A license that leaves the owner free to license the same records to others. Can be repeated. The default in this market.
- Exclusive license: A license where the buyer is the only one allowed to use the records, for a term or forever. Pays roughly 4 to 5 times more, per one platform's published multiple, and ends the asset.
- De-identification: Removing or replacing anything that identifies a person: names, emails, phone numbers, account numbers, addresses. Done by the buyer before any use. Healthcare has a defined HIPAA standard for it.
- Tokenization: Replacing a name or identifier with a consistent placeholder (Customer 4471) so the record still makes sense without revealing who it was.
- Scrubbing: The everyday word for de-identification plus removal of secrets, card data, health data and anything the owner excluded.
- Operating data: Records of how a company does its work: tickets, jobs, files, pipelines, closes, code, messages. The asset buyers pay for. Not the customer list.
- Linked work trail: A piece of work recorded across several systems: the ticket, the chat thread, the code change, the invoice. Buyers pay more for the chain than for its parts.
- Training environment: A rebuilt replica of a company's systems and records where an AI model practices doing the job. Some buyers call them gyms; others call them digital twins.
- RL environment: Reinforcement learning environment. The technical name for a training environment: the model acts, is scored, and improves.
- Rights-cleared: Records the owner has confirmed it may license: owned outright, not restricted by customer contracts, with contractor work assigned. Buyers price unclear rights at zero.
- IP assignment: A signed agreement in which a contractor or employee transfers ownership of their work to the company. Missing assignments are the most common reason a code deal stalls.