Free tool · Operating owners
PE wants to buy your company. Do the math first.
Private equity pays a multiple of your profit and takes control of the company. Put in the offer and see the check, what you give up, and a way to get paid while you keep it.
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How this works
Four steps, about as many minutes.
- Enter your yearly profit and the multiple offered.
- Tell us how much of the company PE would buy.
- See the check and what you give up, year after year.
- Compare it with a licensing estimate where you keep the company.

Every owner has heard the story
A friend sells to private equity. The check clears, the new owners cut the team, raise prices and change everything that made the business work. Two years later the friend is still under an earn-out, taking orders in a company that is not theirs anymore.
That is not every deal, and some owners are glad they sold. But the math is worth doing before the next call. A PE check is your yearly profit times a multiple, for the share they buy. What you give up is that same share of every future year's profit, plus control.
A different kind of check
Licensing a copy of your company's operating records to buyers who want to learn how businesses like yours run is not a sale. You keep the company, the team and the records. It will not match a PE check for most companies, and it is not meant to. It is cash you can take while you decide, or instead of deciding.
Where the numbers come from
The PE side uses your numbers. The licensing side is a Briggs Analytics estimate for your size and years in business. It is not an offer. A buyer sets the final price after its own review.
Questions about this tool.
What multiple is normal?
It depends on the industry, the size and how the business is run. Treat the offer you got as the real number and test a few others to see how much it moves.
What is rollover equity?
Part of your payment stays in the company as shares, so you own a smaller piece alongside PE. The share PE buys in this calculator is what you do not keep.
Can I license records and still sell later?
Usually, yes. A license is not a sale of the company, though a future buyer will want to know about it. Keep the paperwork clean.
Is the licensing number an offer?
No. It is a Briggs Analytics estimate for a company your size. A buyer sets the final price after its own review, and some companies get no offer.
See what your company's records could be worth.
Costs you nothing · five quick questions · about a minute · no files
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