Briggs AnalyticsSell your company's data in California: who's buying, what it pays, what California law says
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In this article
Who buys California company dataIndustries buyers want in CaliforniaPublished bandsWhat California law saysWhat to do firstWho buys California company data
The buyers are AI data companies and the brokers that feed them. Every one we track licenses from companies anywhere in the United States, and most want a team based here. None of them need you to be in a particular city. What they need is years of records your company owns: email, chat, tickets, jobs, invoices, drawings, the back-and-forth around every decision. Every buyer, compared.
California companies get asked the most questions by buyers because the CCPA covers employee data. The companies that close deals are the ones that go in knowing which categories are out. Buyers say de-identification is their job, but the categories you exclude are yours.
Industries buyers want in California
Briggs Analytics estimate for a 50-person company with ten years of records. The buyer sets the final price after reading a sample.
| Industry | Estimate (50 people, 10 years) | Why California |
|---|---|---|
| Software | $260,000 to $610,000 | Bay Area and Los Angeles software companies hold the code, ticket and Slack history buyers pay most for. |
| Restaurants / hospitality | $170,000 to $410,000 | One broker publishes a band for a California restaurant, and groups in LA and San Francisco keep scheduling and vendor records for years. |
| Marketing agency | $190,000 to $460,000 | Agencies hold a decade of briefs, revisions and client approvals. |
| Architecture / engineering | $210,000 to $510,000 | California design firms generate permit comments, RFIs and revision sets at a volume few states match. |
| Logistics / 3PL | $200,000 to $490,000 | Port-adjacent logistics companies in Long Beach and Oakland keep dispatch, customs and claims history. |
Not on the list? Every industry we price: what is your company's data worth.
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See what my data is worth →Published bands
At least one broker publishes offer bands by state. For California:
| Company | Published band |
|---|---|
| Restaurant, California | Published band, no figure |
Bands are what an intermediary publishes, not an offer. Every buyer and broker, compared.
What California law says
California Consumer Privacy Act, as amended by the CPRA (CCPA), effective January 1, 2020 (amendments January 1, 2023). California is the one state whose privacy law also covers employee data and business-contact data, since January 2023. De-identification is defined in the statute, and the buyer's process has to meet it. Ask your lawyer which categories you can license and how.
What that means in practice: the categories you exclude are decided before anything is exported, the buyer's de-identification method is written into the agreement, and your lawyer reads it. The deals that close in California are the ones that go in with that list ready. What to ask for in the agreement.
Briggs Analytics is not a law firm and never tells you whether you have the right to license your records. The buyer's agreement and your lawyer do.
What to do first
- Get the estimate. It takes about a minute, asks for no files, and shows which buyers fit a California company of your size and age.
- Fill in the data inventory: every system, the years you can export, how much is there.
- Decide what is out before anyone asks: customer and employee personal data, client-owned files, anything restricted.
- Get more than one number before you sign anything. An exclusive license can only be sold once.
In short
- Every buyer we track pays California companies. Published ranges run $100K to several million for 30+ people with years of records.
- Briggs Analytics estimate for a 50-person California company with ten years of records: $170,000 to $610,000, by industry.
- California law covers employee and business data, so the exclusions are decided first.
Questions owners ask.
Can a California company sell its data to AI companies?
Yes. Every buyer we track licenses de-identified operating records from U.S. companies, California included. Customer and employee personal data stays out, and the agreement sets what the buyer can do.
How much do California companies get paid for their data?
Published buyer ranges run from $100,000 to several million for a company with 30 or more people and a few years of records. The Briggs Analytics estimate for a 50-person California company with ten years of records runs $170,000 to $610,000 across the industries above.
Does California privacy law stop a data license?
CCPA covers employee and business-contact data as well as consumer data, so the categories you exclude and the de-identification method are agreed before anything is exported. It does not stop a properly structured license. Ask your lawyer.
Do I have to be near Philadelphia to work with Briggs Analytics?
No. We work with owners in every state by email and phone. We are based in Philadelphia if you want to meet in person.
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